The Fall of CPC Advertising, Part Deux: Yahoo buys Right Media

earlier this month, Google announced its purchase of DoubleClick. Today, the news is out that Yahoo has bought Right Media. The fall of CPC advertising is coming soon. :(

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One Response to The Fall of CPC Advertising, Part Deux: Yahoo buys Right Media

  1. I also appear to not be the only one concerned with this.

    Here’s some other reading i came across:

    drdoubt.com

    fo.unta.in

    Steve Renner

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